Monthly Archives: July 2018

Jul
16
  • The Cost of Poor Service

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    Poor customer service creates a leak in your organization, causing potentially loyal customers to slip away.  In other words, poor service will cost your organization money. Lots of money. You incur this cost in two ways . . . Your customers won’t come back Your customers won’t recommend you to anyone So where is all the lost money going? 1. Direct loss of sales Have you ever tried to buy something from a company, and their service became so poor […]

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Jul
4
  • The service wrap: wrapping for competitive advantage

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    There is always the effort by commercial organizations to be leaders in their industry and increase their market share. In other words, every organization always tries to win over another’s customers by offering something of greater value or by other means. Competition is normal. In fact it is good in that it drives performance and innovation in organizations and benefits the customers. While farsighted organizations plot their way through the maze of competition to a strategic advantage, organizations that ignore […]

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