At some level, every manager understands that to deliver great performance they have to unlock the potential in teams. And to do this, they need to turn a collection of individuals into a high-performing group, the members of which support one another. In other words, managers must be team builders nurturing teams where members share resources, ideas and common goals and also develop a shared identity, often built on a combination of their skill sets and their perceived status in […]
Monthly Archives: April 2016
Apr
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Apr
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4 strategies for marketing in a challenging economy
In a challenging economy, consumers become value oriented, set stricter priorities, and reduce their spending. Although it’s wise to contain costs, this is not the time for your organization to stop spending on marketing. Rather it’s the time to put customer needs under the microscope to understand how they have changed, and nimbly adjust your strategies, tactics, and product offerings to the new reality. Organizations may forget that, in prosperous times, rising sales are not caused by clever advertising and […]
Apr
5
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Career advancement: The inadequacy of hard skills
To get and keep a job, you typically need hard skills. For example, Dentists need to know how to fill cavities, Computer Programmers need to be able to write functional codes, and Accountants need to be certified. However, beyond the hard skills, which dentist do you go to? The one who is pleasant and takes time to answer your questions; or the one who treats you like a number in a long line of numbered mouths? Which programmer do you retain when the […]
